Saturday, July 11, 2009

#1. More

Every business student loves to think about more. Many of them came to business school to earn more money, drink more beer, or learn more about Judaism. The business schools, to their credit, easily capitalize on the business student’s natural desire for more. They charge more tuition, more fees, assign more homework, and make students more miserable than almost any other academic institution.

It doesn’t stop there. Students are asked to make companies more profit, more revenue, more efficient, more sustainable, and more socially responsible. Everyone knows we need to get more market share, more economies of scale, more return on investment, and more brand awareness.

Do business students actually know how to get more of all these things? Of course not! That is difficult work and is better left to the subordinates of the world. Business students don’t want to actually work, they want to “set a vision,” “define a strategy,” and, “check their email.” That’s why business students love more. It’s code for, “I don’t actually know how to solve your problem, but I would love to play golf with you as long as you pay.”

Other business student code words that mean roughly the same thing are: strategy, marketing campaign, and consultant.

3 comments:

  1. awesome post.. loved every bit of it :)

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  2. This is too funny...alot of what is written is quite true...! !

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  3. Can't get enough of that Judaism.

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